Friday, 9 January 2009

Florence And The Machine at BRIT’s Nominations Launch

Hotly-tipped newcomers, Florence And The Machine will perform at The BRIT’s Nominations Launch night at The Roundhouse in London on 20th January before collecting her award live on the Earl's Court stage at The BRIT Awards 2009 with MasterCard on 18th February.

Florence And The Machine is the winner of the Critics' Choice Award with Little Boots and White Lies coming in second and third place respectively in the shortlist.

The 'Critics Choice' Award focuses on new British acts the critics are tipping to break through in 2009. The shortlist and winner has been chosen by a team of experts made up of the music editors of national newspapers, key music and lifestyle magazines and music websites plus the heads of music at major radio and music TV stations. The 'Critics Choice' Award was open to artists signed to a label who are set to release their debut albums in 2009.
Australian teen star Gabriella Cilmi and 'She's So Lovely' hitmakers Scouting For Girls will also be showcasing their talent at the event on the 20th of January.
Presenter Fearne Cotton will reveal the nominees for 13 of this year's awards at the launch night.

Ged Doherty, Chairman of The BRITs Committee commented, "The nominations launch party has firmly established itself as a major night for music in its own right. "It's a great platform for Florence And The Machine to show why she has won the Critics' Choice Award this year, while the presence of Gabriella Cilmi and Scouting For Girls will ensure a vibrant and exciting night for all." This year's BRIT Awards take place on February 18th and will be presented by Australian pop princess Kylie Minogue and 'Gavin and Stacey' actors James Corden and Matthew Horne.

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